S2mart - Signology
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S2mart are a specialist hypermart, selling Middle Eastern and Mediterranean products in bulk. Much of the product they sell is hard to get in Australia, so this is a market in which they can compete. Signology worked with S2mart from the beginning prior to shopfitting. Signology handled all of the external signage design and light boxes after shopfitting was complete.

Light boxes and sign cabinets, are internally backlit for visibility – especially at night. Businesses who are open at night particularly benefit because they can be seen by the passing trade. In general, the lit component is the graphic or text, and the background blocks light, accentuating the logo and making it appear brighter. Materials vary depending on your budget and design style. Keep in mind (if on the street) they may require a permit depending on size of display your local councils regulations.


September 24, 2016